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Profiling through Big Data Analytics

The Interplay between the General Data Protection Regulation and Unfair Commercial Practices Directive

Book | 1st edition 2023 | Europe | Maja Niševic

In this book Maja Nišević investigates the practice of profiling using Big Data Analytics, with the main focus on the interplay between the European Union General Data Protection Regulation (GDPR) and the European Union Unfair Commercial Practice Directive (UCPD). This book is an interdisciplinary study of profiling as a technological tool, and of its legal framework, including comparative analysis of the case law on personal data processing and an analysis of the interplay between the GDPR and the UCPD.

Nisević's academic career began in 2013 at the University of Vienna, where she started her PhD studies. Nevertheless, she had already started her second PhD studies, this time at the University of Verona. Nisević holds a PhD in European and International Law Sciences from the University of Verona. Her dissertation explored legal issues on data in information society, and it was co-funded by the European Union’s Horizon 2020’s Maria Sklodowska-Curie Actions programme (MSCA).

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  • Strada lex Belgium
  • Strada lex Europa

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Technical info
More Information
Type of product Book
Format Hardback
EAN / ISSN 9781839703409
Series name KU Leuven Centre for IT & IP Law Series
Weight 1000 g
Status Available
Number of pages 208 p.
Access to exercice No
Publisher Intersentia
Language English
Publication Date Mar 1, 2023
Available on Jurisquare Yes
Available on Strada Belgique Yes
Available on Strada Europe Yes
Available on Strada Luxembourg No